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The Hagley Digital Archives provides online access to selected items from the Hagley Library's collection of images, documents, and publications related to the history of business, technology, and society.
How to penetrate the prejudice and restore the true image of bottled beer
First section of the report gives general overview and summary of findings and recommendations of the study. The second section is divided into the following sub-sections: Retailers, Consumers, Brewers, Distributors, and Drivers.
Dichter, Ernest, 1907-1991
Glass Container Manufacturers Institute
Institute for Motivational Research
Consumers--ResearchBeer industryBeer--PackagingBeer bottlesBeer cans
1 item (118 pages)
Manuscripts and Archives Department, Hagley Museum and Library
Ernest Dichter papers (Accession 2407)
Series I, Box 47
[Description and dates], Hagley ID, Box/folder number, Ernest Dichter papers (Accession 2407), Manuscripts and Archives Department, Hagley Museum and Library, Wilmington, DE 19807
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