Film and Video

About this collection

A curated selection of moving picture content from Hagley's Audiovisual Collections

    For additional selections of online film and video content, select from the following collections:
    Avon Products
    Chamber of Commerce of the United States
    Culley Family Cinecraft Productions Collection
    DuPont Company
    Hanford Engineering Works
    History of Kevlar oral history interviews
    MCI Communications Corporation
    National Automobile Dealers Association
    Sperry Corporation, UNIVAC Division
    Sponsored and industrial motion picture film collection
    Taylor-Wharton Iron and Steel Company films
    Image: Cans of movie film ready for shipment. DuPont Company. Click to view

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The Impulse Payoff
A struggling food salesman is knocked unconscious and dreams he meets 'Peter Profit' who shares ideas on how to improve sales. These include good packaging and displays, and having the salesman create ideas for the grocery store owners on how to increase impulse buys, also known as store decisions, which account for two thirds of all grocery purchases. There are several scenes of shoppers in grocery stores, and DuPont Company employees taking surveys at those stores.
Watch Your Stop! A 5 Point Plan For Better Selling
Suggestions for improving sales of bakery items in grocery stores. Actors and actresses portray "an average American family eating dinner," bakery salesmen visiting grocery stores, and sales clerks and grocery store owners. Scenes include a family at dinner, women shopping in grocery stores and being studied for their shopping habits, bakery salesmen setting up baked good displays in stores, and delivery vans. The film promotes the use of clear cellophane packaging.
A Proven Recipe For Packaging Success
DuPont Clysar EHC and Weldotron 1600 Series Systems. Shows shrink wrapping using a DuPont Company's Clysar EHC polyolefine film and Weldotron 1601A machine at the Awrey Bakery in Lavonia, Michigan