E.I. du Pont de Nemours & Company Advertising Department records

About this collection

As DuPont began to diversify its product line beyond gunpowder and explosives in the early twentieth century, the company had a need for more advertising. DuPont established an Advertising Division within the Sales Department between 1907 and 1909, which was reorganized into a separate Advertising Department in 1921. The collection of E.I. du Pont de Nemours & Company Advertising Department records has not been digitized in its entirety. The online collection comprises magazine tearsheets featuring DuPont advertisements dating from 1901 to 1971. A variety of brands and products are represented, including gunpowder, automobile supplies, Cellophane, paints, cleaning supplies, Rayon, Nylon, Dacron, and Fabrikoid. Click here for a detailed description of the collection.

    Image: 1956 advertisement for DuPont Cellophane. Click to view.

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DuPont Smokeless : The Best Shotgun Powder for All Kind of Work
Advertisement for DuPont Smokeless Gunpowder; from The Review of Reviews, Advertising Section, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Powder : for Shotguns and Rifles
Advertisement for DuPont Gunpowder; from The World's Work Advertiser, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Infallible : Smokeless
Advertisement for DuPont Smokeless Gunpowder; from The Review of Reviews, Advertising Section, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
The World's Best Marksmen
Advertisement for DuPont Gunpowder; from Century Advertisements - Miscellaneous, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Smokeless : A Bulk Shotgun Powder Backed by the Strongest Guarantee
Advertisement for DuPont Smokeless Gunpowder; from The Review of Reviews, Advertising Section, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Smokeless Powder : A Powder for Every Class of Shooters
Advertisement for DuPont Smokeless Gunpowder, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Shotgun Smokeless : Black Sporting Powders
Advertisement for DuPont Smokeless Gunpowder; from Cosmopolitan, Advertising Section, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
The Ideal Upholstery Material : Guaranteed Superior to Coated Splits
Advertisement for DuPont Fabrikoid Upholstery Material; from The Saturday Evening Post, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Trapshooting : The Sport Alluring for Men and Women
Advertisement for Trapshooting; from Country Life in America, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Shoot DuPont Smokeless
Advertisement for DuPont Smokeless Gunpowder; from Life, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Powder for Shotguns and Rifles
Advertisement for DuPont Gunpowder; from Country Life in America, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
The Reputation of 100 Years Is the Guarantee of DuPont Powder
Advertisement for DuPont Gunpowder; from Recreation, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Smokeless : No One Man's Work
Advertisement for DuPont Gunpowder; from Recreation, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Entertain Friends with Trapshooting : The Sport Alluring
Advertisement for Trapshooting; from Country Life in America, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
For Modified Clay - Bird Shooting : The Mitchell Hand Trap
Advertisement for Mitchell Hand Trap; from Country Life in America, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Which Is Which? DuPont Fabrikoid : The Ideal Upholstery Material Guaranteed Superior to Coated Splits
Advertisement for DuPont Fabrikoid Upholstery Material; from The Literary Digest, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Rayntite : There's No Rain To Fear with Our Top in Here
Advertisement for DuPont Fabrikoid Rayntite tops; from The Literary Digest, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Fabrikoid : How Many Cars Have Hides?
Advertisement for DuPont Fabrikoid Rayntite tops; from The Literary Digest, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Trapshooting : The Sport Alluring for Men and Women
Advertisement for Trapshooting; from Country Life in America, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
How Many Hides Has a Cow? DuPont Fabrikoid Is Guaranteed Superior to Coated Splits
Advertisement for DuPont Fabrikoid Material; from Collier's, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Fabrikoid Rayntite Tops : The Top That Gives Double Protection
Advertisement for DuPont Fabrikoid Rayntite tops; from The Literary Digest, p. 501, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
How Many Hides Has a Cow? Uncle Sam Knows the Real Answer : Not Enough! Save Leather for Soldiers
Advertisement for DuPont Fabrikoid Material; from The Review of Reviews, Advertising Section, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
Light Tops Lessen Upkeep : DuPont Fabrikoid Rayntite
Advertisement for DuPont Fabrikoid Rayntite tops, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
DuPont Fabrikoid Rayntite : The Ideal One-Man Top Material
Advertisement for DuPont Fabrikoid Rayntite tops; from The Literary Digest, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807
A Touch and It's Clean : Challenge Cleanable Collars
Advertisement for Cleanable Collars; from The Literary Digest, [Description and dates], Hagley ID, Box/folder number, E.I. du Pont de Nemours & Company Advertising Department records (Accession 1803), Manuscripts and Archives, Hagley Museum and Library, Wilmington, DE 19807

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