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The Hagley Digital Archives provides online access to selected items from the Hagley Library's collection of images, documents, and publications related to the history of business, technology, and society.
General Motors historical advertising compilation, 1950s - 1980s
Compilation of historical commercials and marketing for various vehicle brands including Chevrolet Corvette and Camaro, Pontiac, Oldsmobile Cutlass, Buick, and Cadillac. Some footage of vehicles driving on road. Compilation of clips on Chevrolet dealerships, salesmen recruitment, advertising. Short feature showcasing the 1957 Cadillac Director. Also includes short film (beginning at 34:35) 'Going Places' about the 1954 General Motors Motorama car show coming to town showcasing new car models. Footage compiled for NADA's documentary '100 Years of America's Auto Dealerships : The First Century' (2006)
Hopkins, Deborah M.Stertz, Marc H.Price, WilliamMinnis, JamesPeacock, LinRegan, DavidStanton, MichaelVance, DianeWondsel, Harold
National Automobile Dealers Association
Sound Masters (Firm)
General Motors Corporation
Some clips contain no audio. Occasional dropout and Head switching noise.
AdvertisingTelevision commercialsOldsmobile automobileCadillac automobileChevrolet automobilePontiac automobileAutomobile dealerships
1 videocassette (Betacam SP) : sd., b&w & col. (01:02:18:00)
"h.264 mpeg-4. 516 mb
Audiovisual Collections and Digital Initiatives Department, Hagley Museum and Library
National Automobile Dealers Association audiovisual materials and publications (Accession 2014.274)
[Description and dates], Hagley ID, Box/folder number, National Automobile Dealers Association audiovisual materials and publications (Accession 2014.274), Audiovisual Collections and Digital Initiatives Department, Hagley Museum and Library, Wilmington, DE 19807
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