Cinecraft, Inc. (Production company), Ohio Development and Publicity Commission (Sponsor), WSM (Radio station : Nashville, Tenn.) (Associated name)
Description
Includes fifteen twenty-second and five one-minute scripts for television commercials. Each script describes the many tourist possibilities in the state of Ohio and persuades listeners to call their station to request an "Ohio Suggests an Auto Tour" vacation guide.
Cinecraft, Inc. (Production company), Pilsener Brewing Company (Sponsor), WSM (Radio station : Nashville, Tenn.) (Associated name), Meldrum and Fewsmith, Inc. (Associated name)
Description
Includes six television and sixteen radio scripts for a series of commercial productions. The scripts advertise two varieties of Pilsener brand beer, P.O.C. and Regal. The scripts use rhyme and song to describe the taste and quality of the beers. Letters between the advertising agency, Meldrum & Fewsmith, Inc. and the WSM radio recording station contain discussion regarding the cost of the sessions, licensing the music, and recordings intended for airing.