National Automobile Dealers Association (compiler), Bayerische Motoren Werke (associated name)
Description
Includes the following programs relating to the BMW company: Brand Impression Loop, Brand History & Heritage, (a documentary on BMW's history), Brand Promise (people explaining their interest and love for BMW), Sustaining the Brand and Brand Testimonials (people discussing their respect and loyalty to BMW). Footage compiled for NADA's documentary '100 Years of America's Auto Dealerships : The First Century' (2006)
National Automobile Dealers Association (associated name), Taylor, Paul (associated name)
Description
KABC 7 Eyewitness News Los Angeles report that NADA predicts poor economic forecast and Ford gets good crash test reviews for two products. Followed by WOOD-TV: Grand Rapids, Michigan report on poor forecast presented by NADA Chief Economist, Paul Taylor, at NADA Annual Convention.
National Automobile Dealers Association (compiler)
Description
Depicts history of automobiles and Chrysler. Segment 04 covers Walter Reuther and the formation of the United Automobile Workers (UAW) labor union in 1930s. Segment also covers the mobilization of the automobile industry during World War II, including Chrysler's tank plant and the introduction of the Jeep. Footage compiled for NADA's documentary '100 Years of America's Auto Dealerships : The First Century' (2006)
