Search Results

Title: Introducing Opportunity for the Third Member production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Baldwin-Hill Company (Sponsor)
Description: This script for a film production explains why sales in home insulation is a worthwhile career opportunity for potential sales personnel. Highlights the growing market for home insulation and its importance.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_12
Collection: Cinecraft Productions Films

Title: The Patented Apex Spiral Dasher production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Apex Electric Manufacturing Company (Sponsor)
Description: A script for a sound slide film production part of the 'Let's Look at Apex' series. Describes the Patented Apex Spiral Dasher machine - a laundry washer claimed to wash clothes faster, more effectively, and gentler than any other. Lists the Dasher’s features which lead to its superior performance.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_02_13
Collection: Cinecraft Productions Films

Title: Two Square Feet of Cooking Magic production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Hix, John (Narrator)
Description: A script for a motion picture film production which advertises the Westinghouse Roaster-Oven and its accompanying Tell-All-Tag and recipe book. Lists the many circumstances that the roaster oven would come in handy and describes some of the meals one is able to make from the recipe book. From baking to grilling and frying, the Westinghouse Roaster Oven is demonstrated to cook any meal to perfection.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_03
Collection: Cinecraft Productions Films

Title: Plane Facts About Glass production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Libbey-Owens-Ford Glass Company (Sponsor)
Description: This script for a motion picture film production begins by describing military pilots' need for reliable glass in their aircrafts to establish why high-quality glass is important. Then, the script explains how Libby-Owens-Ford glass panes meet a high-quality standard by explaining how the panes are manufactured and undergo quality control testing.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_11_03
Collection: Cinecraft Productions Films

Title: Why Home-Owners Insulate production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Baldwin-Hill Company (Sponsor)
Description: A script for a sound slide film which reported the findings of a survey. In the survey, respondents described why they insulate their homes. The primary results found that respondents insulated their homes for comfort, financial savings, and investment. The script then uses customer testimonies to support the use of home insulation from the Baldwin-Hill Company.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_10
Collection: Cinecraft Productions Films

Title: Baldwin-Hill Black Rockwool - How It's Made production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Baldwin-Hill Company (Sponsor)
Description: A script for a sound slide film production which comprehensively describes the process of manufacturing Baldwin-Hill Black Rockwool insulation from mining the raw materials to packaging and shipping the finished insulating product.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_11
Collection: Cinecraft Productions Films

Title: The Story of Caleb Cabot production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), General Tire & Rubber Co. (Sponsor)
Description: A script for a sound slide film production in which a fictional man named Caleb Cabot and his pots and pans business exemplify a typical pathway of businesses expansion. Cabot learns about various aspects of entrepreneurship as his business grows. The script concludes by drawing the comparison from Caleb Cabot's business to the General Tire & Rubber Company.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_08_02
Collection: Cinecraft Productions Films

Title: Tenna-Rotor and Tenna-Scope television commercial materials
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Alliance Manufacturing Company (Sponsor), Foster and Davies, Inc. (Associated name), National Broadcasting Company. Radio-Recording Division (Associated name)
Description: Includes correspondence, scripts, notes, and scoring for a series of television commercials. Two letters addressed to Ray Culley and Robert Haviland of Cinecraft from Foster and Davies advertising discuss production details and logistics. The scripts advertise the Alliance Manufacturing Tenna-Rotor and Tenna-Scope, two devices used to improve television reception. The musical score contains the melody and lyrics to a Tenna-Scope advertising jingle.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_01_06
Collection: Cinecraft Productions Films

Title: Factory Furniture Company televison commercial scripts
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Factory Furniture Company (Sponsor), Gerst, Sylvester, & Walsh Advertising Agency (Associated name)
Description: Includes scripts for a series of twelve television commercials advertising the wide variety of furniture for a great value available at the Factory Furniture Company.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_06_18
Collection: Cinecraft Productions Films

Title: Pennzoil Heavy Duty Motor Oil production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a film production which advertises Pennzoil Heavy Duty Motor Oil to Pennzoil dealers. In the script, the narrator discusses how Pennzoil Heavy Duty Motor Oil interacts with a vehicle’s engine and describes the properties that make it the motor oil most highly recommended for passenger cars.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_08
Collection: Cinecraft Productions Films

Title: Pennzoil television commercial scripts
Date(s): 1951, 1952
Contributor(s): Cinecraft, Inc. (Production company), Pennzoil Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Correspondence between Fuller & Smith & Ross advertising Director, Charles Hutaff and Ray Culley in which Hutaff requests animated, singing television film commercials to be created for the Pennzoil company. Also includes the scripts for these potential television commercial productions.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_13
Collection: Cinecraft Productions Films

Title: F.C. Russell Company television announcement script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), F.C. Russell Company (Sponsor), Gerst, Sylvester, & Walsh Advertising Agency (Associated name)
Description: A script for a brief television announcement providing the contact information for the F.C. Russell Company.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_06_14
Collection: Cinecraft Productions Films

Title: Index to Profits production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Denison Engineering Company (Sponsor), Mayer, William (Narrator)
Description: A script for a film production which describes in detail how the Denison Engineering Multipress works. The Multipress is shown to be a safe and space efficient assembly line solution which allows for quick assembly of complex objects and is easy to operate.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_15
Collection: Cinecraft Productions Films

Title: National City Bank television commercial script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), National City Bank of Cleveland (Sponsor)
Description: Includes scripts for the opening and closing of a news segment presented by the National City Bank.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_11_16
Collection: Cinecraft Productions Films

Title: Dust-Stop Air Filters 1951 television commercial scripts
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Scripts for a series of six television commercials numbered three through five and eight through ten. The scripts persuade viewers to replace their old air filters with Owens Corning Dust-Stop Air Filters for a clean and comfortable home.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_01
Collection: Cinecraft Productions Films

Title: Gray's Drug Stores opening commercial scripts
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Gray Drug Stores, Inc. (sponsor), Lustig Advertising Agency (Cleveland, Ohio) (associated name)
Description: Includes scripts for a series of television commercials intended to precede the “Cavalcade of Stars” and the “Cavalcade of Bands” television programs. Each script advertises the variety of products available at Gray's Drugs Stores then introduces the following program.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_08_27
Collection: Cinecraft Productions Films

Title: The Glory Hole preliminary script
Date(s): 1946, 1947
Contributor(s): Cinecraft, Inc. (Production company), Fostoria Glass Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a film production in which fictional teenagers Mary Lee and Joe learn about crystal glassware. They visit a glass manufacturing plant where they see how glass is shaped, how it is refined and polished, and how patterns are etched into the surface. Then they visit a crystal glassware saleswoman to learn about the different inspections of glassware necessary for selecting pieces to purchase. Includes notes and suggestions on the film both typed and handwritten.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_07_10
Collection: Cinecraft Productions Films

Title: Warm Air Heating production script
Date(s): 1946
Contributor(s): Cinecraft, Inc. (Production company), Bryant Heater Company (Sponsor)
Description: A script for a training film which introduces the complete line of Bryant home heaters and explains the features of each. Intended for heater salesmen to better identify the right equipment for any customer's needs.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_18
Collection: Cinecraft Productions Films

Title: Systems of Home Heating production script
Date(s): 1946
Contributor(s): Cinecraft, Inc. (Production company), Bryant Heater Company (Sponsor)
Description: A script for a training film which provides a technical explanation of various Bryant central heating systems. Explains the characteristics of the vapor, steam, hot water, and vacuum systems. Also describes different methods and appliances for home heating such as panel heating, baseboard radiation, and circulating heaters.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_17
Collection: Cinecraft Productions Films

Title: How to Sell Westinghouse Cleaners production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Byers, Wayne (Narrator)
Description: A shooting script for a training film production. Describes how to select the right cleaner for a customer's needs, reviews types of cleaners, and underscores the importance of demonstrating the appliances to prospects in order to sell them.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_10
Collection: Cinecraft Productions Films

Title: How to Sell the Westinghouse Waste-Away productions script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide training film teaching sales personnel to demonstrate and sell the Westinghouse Waste-Away garbage disposal system. In the script, a salesman discusses the product with a prospect. He mentions its easy installation, demonstrates how to work the disposal, lets the prospect try the disposal, and answers all the prospect’s questions about the device. Next, the script includes a review and discussion of these necessary sales steps and provides strategies for closing.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_04
Collection: Cinecraft Productions Films

Title: Big Medicine production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Standard Oil Company (Ohio) (Sponsor)
Description: A script for a training film production. SOHIO independent dealers attend a meeting where they are shown a film about a new sales initiative. Dealers are instructed to use the new Sohiotone product to service their customer's vehicles. Sohiotone is used to clean out the vehicle's engine, and servicemen testify to its efficacy.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_15_16
Collection: Cinecraft Productions Films

Title: How to Demonstrate the Westinghouse Electric Range production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor)
Description: A script for a sound slide training film. Provides instruction to Westinghouse salesmen for selling the Electric Ranges using the circle W demonstration selling strategy. Teaches the salesmen how to demonstrate the range and which of its features to highlight.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_05
Collection: Cinecraft Productions Films

Title: Search, Perfection Stove production materials
Date(s): 1947, 1948
Contributor(s): Cinecraft, Inc. (Production company), Perfection Stove Company (Cleveland, Ohio) (Sponsor), McCann Erickson (Associated name)
Description: A script for a film production about how the Perfection Stove Company conducts extensive testing in the laboratory to ensure high quality products. Includes a letter from Ray Culley to the McCann-Erickson advertising agency solidifying costs for the production and payment plans. Also includes a metallographic image of pearlite surface developed by the Perfection Stove Company.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_24
Collection: Cinecraft Productions Films

Title: The Doorway to Sales production materials
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Libbey-Owens-Ford Glass Company (Sponsor)
Description: Includes production materials for a sound slide training film about Libbey-Owens-Ford Tuf-Flex doors. The script explains how Tuf-Flex glass is manufactured especially for doors, lists the customizable features and fittings for the doors, and describes the installation process. Also includes a representative selection of the sketches used for each scene of the production.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_10_28
Collection: Cinecraft Productions Films

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