Search Results
Pages
- Title
- BBDO Worldwide Cannes reel
- Date(s)
- 1988
- Contributor(s)
- Batten, Barton, Durstine & Osborn, Inc. (producer), Pepsi-Cola Company Apple Computer, Inc. Audi of America, Inc. BASF Corporation (associated name)
- Description
-
Several advertisements that were 1987 Cannes film festival winners. Advertisements include Diet Pepsi, Pepsi (with Michael J. Fox), Apple, Audi, Vittel, BASF, Quaker/Fido, Johnson, and Bank of New Zealand. Diet Pepsi: Mustang; Diet Pepsi: 10G; Pepsi: Johnson; Apple: Red Eye; Apple: Going to Work; Apple: The Report; Audi: Pro Con Ten; Vittel: The Fish; BASF: The Wedding; Quaker/Fido: Rebecca; Johnson: Johnson/Pato W.C.; Bank of New Zealand: Horse Auction.
- Collection ID
- Batten, Barton, Durstine & Osborn, Inc. records (Accession 2752)
- Hagley ID
- VID_2752_B97_ID01
- Collection
- Batten, Barton, Durstine & Osborn, Inc. records
- Title
- Scandinavian Fair media kit
- Date(s)
- 1984-05
- Creator
- Thos. Moser Cabinetmakerset al
- Collection ID
- Thos. Moser Cabinetmakers records (Accession 2809)
- Hagley ID
- MSS_2809_Scandanivan_Fair_media_kit
- Collection
- Thos. Moser Cabinetmakers records
- Title
- Schlussbericht zu einer Motiv Studie über das Image von Schott
- Date(s)
- 1968-04
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Jenaer Glaswerk Schott & Gen. (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_086_1947C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motivstudie ueber das Image der Huerlimann-Lagerbiere
- Date(s)
- 1967-09
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Brauerei Hürlimann AG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_090_2040C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motiv- und Marketing Studie ueber Dunkelbier
- Date(s)
- 1967-06
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Brauerei Hürlimann AG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_090_2039C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motiv- und Werberstudie über Arnel in Deutschland
- Date(s)
- 1967-05
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Amcel Company, GmbH (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_088_1980C_1
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motivstudie uber das Image der Hurlimann-Lagerbiere
- Date(s)
- 1967-02-21
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Brauerei Hürlimann AG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_090_2040A_2
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motiv- und Marketingstudie uber Dunkelbiere: Die Konsumenteneinstellungen zum Dunklen Bier und die Marktpsychologischen Voraussetzungen fur eine Erfolgreiche Promotion der Dunkelbiere
- Date(s)
- 1967-02-01
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Brauerei Hürlimann AG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_090_2039A
- Collection
- Ernest Dichter collections
- Title
- Zwischenbericht zu einer Motivstudie uber das Image des Jenaer Glaswerkes Schott & Gen.
- Date(s)
- 1967-01
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Jenaer Glaswerk Schott & Gen. (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_086_1947B
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motiv- und Imagestudie über die Situation von C & A Brenninkmeyer in Essen
- Date(s)
- 1967-01
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), C&A Brenninkmeyer KG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_087_1962C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motivstudie über den Flugservice unter besonderer Berücksichtigung des Lufthansa-Borddienstes
- Date(s)
- 1967-01
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Deutsche Lufthansa (1953- ) (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2001C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motivleitstudie über Dujardin Imperial
- Date(s)
- 1966-12
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Werbeagentur Troost KG (associated name), Wenneker Distilleries (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2005C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Leitstudie über die Markt bzw. Motive Psychologischen Voraussetzungen einer Neuen Nahrungsmittel Produktlinie fur Altere und Alte Konsumenten
- Date(s)
- 1966-12
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Allgäuer Alpenmilch Aktiengesellschaft (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_090_2025C
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motiv- und Marketing Studie über Cementit
- Date(s)
- 1966-11
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Merz & Benteli AG (associated name), Werbeagentur Brullmann & Contini (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2019A
- Collection
- Ernest Dichter collections
- Title
- Erster Bericht zu einer Motiv- und Marketingstrategie-Studie über das Farb-Fotographieren in Deutschland
- Date(s)
- 1966-11
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Agfa-Gevaert A.G. (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_087_1975B
- Collection
- Ernest Dichter collections
- Title
- Schlussbericht über den Pre-Test für IPEX 67
- Date(s)
- 1966-11
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), B.P. Benzin & Petroleum A.G. (associated name), Werbeagentur Brullmann & Contini (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2006C
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motivstudie fur C+A Brenninkmeyer in Essen
- Date(s)
- 1966-10-11
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), C&A Brenninkmeyer KG (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_087_1962A1
- Collection
- Ernest Dichter collections
- Title
- Final Report on an MRS and Marketing Strategy Study on Building Savings and Loans
- Date(s)
- 1966-10
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Geschaeftsstelle Öffentliche Bausparkassen (associated name), Deutscher Sparkassen Verlag GmbH (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_085_1929C_1
- Collection
- Ernest Dichter collections
- Title
- Schlussbericht zu winter Motiv- und Marketingstrategie-Studie über das Bausparen
- Date(s)
- 1966-10
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Geschaeftsstelle Öffentliche Bausparkassen (associated name), Deutscher Sparkassen Verlag GmbH (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_085_1929C_2
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motiv-Leitstudie uber Dujardin Imperial
- Date(s)
- 1966-08-18
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Werbeagentur Troost KG (associated name), Wenneker Distilleries (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2005A
- Collection
- Ernest Dichter collections
- Title
- Vorschlag für eine Motiv Psychologische Analyse des Flugservice unter besonderer Berücksichtigung des Lufthansa-Borddienstes
- Date(s)
- 1966-08
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Deutsche Lufthansa (1953- ) (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_089_2001A
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motivation Marketingstrategie-Studie über Tela Dinner
- Date(s)
- 1966-08
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Papierfabrik Balsthal (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_088_1982C
- Collection
- Ernest Dichter collections
- Title
- Bericht zu einer Motiv- und Marketingstrategie-Studie über die ELNA-Nahmaschinen in der Schweiz
- Date(s)
- 1966-08
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Tavaro S.A. (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_086_1954C
- Collection
- Ernest Dichter collections
- Title
- Progress Report on a Motivational and Marketing Strategy Research Study on 'Elna' Sewing Machines in Switzerland
- Date(s)
- 1966-08
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Tavaro S.A. (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_086_1954B
- Collection
- Ernest Dichter collections
- Title
- Vorschlag zu einer Motiv- und Verpackungs-Studie für Pilca in Deutschland
- Date(s)
- 1966-07-20
- Contributor(s)
- Dichter, Ernest, 1907-1991 (originator), Institute for Motivational Research (originator), Olivin Wiesbaden (associated name)
- Collection ID
- Ernest Dichter papers (Accession 2407)
- Hagley ID
- MSS_2407_088_1989A1
- Collection
- Ernest Dichter collections