Animated film sponsored by British Petroleum (BP) explaining the concept of "sales promotion" and how proper research, training, and marketing can improve sales and expand a business.
British Petroleum Company (Sponsor), Pelican Films (London, England) (Production company)
Description
Film promoting British Petroleum's oil ventures in Alaska, focusing on the construction of the Trans-Alaska pipeline system from Prudhoe Bay Oil Field to Valdez. Details how BP employees assembled the system through 800 miles of Alaska wilderness. Directed by John Armstrong; camera: Arthur Wooster; editor: Terence Twigg; commentary: Derek Williams; graphics: Camera Effects; composer: Edward Williams; conductor: Marcus Dods; camera assistant: Mike Evans; dubbing: Trevor Pyke.
