Search Results

Title: The Talking Hoist
Date(s): 1948
Contributor(s): Yale & Towne Manufacturing Company (sponsor), Cinecraft Productions, Inc. (production company), Fuller & Smith & Ross, Inc. (producer)
Description: Marketing film for the Yale Load King wire rope electric hoist, presented by the Philadelphia Division of the Yale & Towne Manufacturing Company. The hoist animates through a talking puppet face of the "Yale Load King" explaining the benefits of the product. Assisted by a young woman, includes charts and graphics of equipment.
Collection ID: Culley Family Cinecraft Productions Collection (Accession 2018.201)
Hagley ID: FILM_2018201_FC05
Collection: Culley Family Cinecraft Productions Collection

Title: For Ever and Ever production materials
Date(s): 1944
Contributor(s): Cinecraft, Inc. (Producer), Institute of Makers of Explosives (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes scripts for three motion picture productions, "For Ever and Ever", "Tommy's Temptation", and "The One-Legged P-48" intended to teach young children to avoid playing with blasting caps. Includes correspondence between Ray Culley and Reed Drummond from Fuller, Smith, & Ross, Inc. and a memorandum that lists information about blasting caps. The included report contains data about children injured from blasting caps in 1944. The flyer and poster are both informational depictions showing...
Show moreIncludes scripts for three motion picture productions, "For Ever and Ever", "Tommy's Temptation", and "The One-Legged P-48" intended to teach young children to avoid playing with blasting caps. Includes correspondence between Ray Culley and Reed Drummond from Fuller, Smith, & Ross, Inc. and a memorandum that lists information about blasting caps. The included report contains data about children injured from blasting caps in 1944. The flyer and poster are both informational depictions showing why blasting caps should not be played with by children.
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Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_10_02
Collection: Cinecraft Productions Films

Title: Sew Up That Sale production script
Date(s): 1950
Contributor(s): Cinecraft, Inc. (Production company), Domestic Sewing Machine Co. (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: This script for a training film production describes a fictional scenario in which a Domestic Sewing Machine salesman recites a variety of selling points to persuade a prospective buyer. An amateur salesman who is viewing the sales demonstration learns that he must become more familiar with the sewing machine in order to sell it.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_18
Collection: Cinecraft Productions Films

Title: The Talking Hoist production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Yale & Towne Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for film production for the Yale Load King wire rope electric hoist, presented by the Philadelphia Division of the Yale & Towne Manufacturing Company. In the script, the personified hoist with a talking puppet face of the "Yale Load King" explains the benefits of the product.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_23
Collection: Cinecraft Productions Films

Title: Food for Thought production script
Date(s): 1944
Contributor(s): Cinecraft, Inc. (Production company), Stouffer's (Firm) (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: The final shooting script for a full-color sound slide film for Stouffer's Restaurant. The script tells the story of an elderly couple who have a delightful meal at the Stouffer's restaurant, and of three women who find meaningful careers through the restaurant. Through these characters’ stories, different Stouffer's employee roles are highlighted, and each position is demonstrated to be equally important to the function of the restaurant.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_16_23
Collection: Cinecraft Productions Films

Title: A Day in the Life of a Salesman production script
Date(s): 1949
Contributor(s): Cinecraft, Inc. (Production company), American Greetings Corporation (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film production with a prologue. The prologue includes a statement of the purpose of the film and a forward written by the advertising agency. The production follows the typical daily activities of an American Greetings card salesman. The narrator and salesman banter to discuss and streamline his sales process.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_02_04
Collection: Cinecraft Productions Films

Title: I've Got a Story production script
Date(s): 1953
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sales film production featuring a salesman who shows all the various spaces for food in the new Westinghouse refrigerator to a prospective buyer. The script also contains an animation sequence which explains how custom temperature settings are used to keep food cold throughout the refrigerator. Includes a handwritten score of the melody for a Westinghouse jingle.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_05
Collection: Cinecraft Productions Films

Title: Printing Profits production materials
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Harris-Seybold Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name), Welchans, Robert (Author)
Description: A script for a motion picture film describing the 17 x 22 in. single color offset press by Harris-Seybold. In the script, a personified press addresses the audience to describe itself, provides background for its purpose, and discusses its superior features.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_09_01
Collection: Cinecraft Productions Films

Title: Central National Bank television commercial scripts
Date(s): 1949
Contributor(s): Cinecraft, Inc. (Production company), Central National Bank of Cleveland (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes seven television commercial scripts and three radio scripts inviting locals to bank at Central National Bank, an easily accessible and beautiful building.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_04_17
Collection: Cinecraft Productions Films

Title: L-P for Long-Range Profits production script
Date(s): 1949
Contributor(s): Cinecraft, Inc. (Production company), Bryant Heater Company (Sponsor), Storycraft Incorporated (Associated name), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film intended for Liquified-Petroleum (L-P) gas salespeople. Establishes a competition between the electric and gas heating and appliance industries. In the production, the L-P gas industry is depicted as a giant, a metaphor for the industry’s massive growth. The giant must defend his earnings from the electricity industry, depicted as a wicked elf.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_21
Collection: Cinecraft Productions Films

Title: Tell All and Sell production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide training film production addressed to retail salesmen. The script describes the advantages of the 'Tell-All Tag' on major appliances. In the production, a personified 'Tell-All Tag' and a salesman talk about how they can work together effectively in order to sell Westinghouse appliances.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_21_06
Collection: Cinecraft Productions Films

Title: Our Part of the Job production script
Date(s): 1941
Contributor(s): Cinecraft, Inc. (Production company), Hercules Powder Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a motion picture production in which two fictional house painters use Hercules Steam-Distilled Wood Turpentine. They visit a paint store and discuss the product with the store owner. Then they view a film by Hercules Powder Company about how the turpentine is produced.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_09_12
Collection: Cinecraft Productions Films

Title: Uncle Ray Finds the Way production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Harry Ferguson, Inc. (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes a scenario for a motion picture production called "Uncle Ray Finds the Way" in which fictional brothers-in-law Ray and John seek out the best possible tractor for their farming needs. Ray explains to the audience why the Ferguson Tractor was the best possible option. The script for the production on which "Uncle Ray Finds the Way" is based, called "On Buckeye Soil”, is also included.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_09_08
Collection: Cinecraft Productions Films

Title: It's Up to You production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Pennzoil Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a training film production intended for Pennzoil salespersons. The production moves through a sequence of interactions between Pennzoil dealers and their customers. Then, the narrator analyzes each interaction to determine if the dealer was well-informed on the product by their salesperson. The narrator provides feedback for the salesperson based on each interaction.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_11
Collection: Cinecraft Productions Films

Title: Domestic Sewing television commercial scripts #1-4
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Domestic Sewing Machine Co. (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes a property list and four scripts for a set of four television commercials. The commercials advertise Domestic Sewing Machine products and the Sew-It-Yourself corner located at Domestic Sewing Machine dealers.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_19
Collection: Cinecraft Productions Films

Title: Pennzoil Heavy Duty Motor Oil production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a film production which advertises Pennzoil Heavy Duty Motor Oil to Pennzoil dealers. In the script, the narrator discusses how Pennzoil Heavy Duty Motor Oil interacts with a vehicle’s engine and describes the properties that make it the motor oil most highly recommended for passenger cars.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_08
Collection: Cinecraft Productions Films

Title: Pennzoil television commercial scripts
Date(s): 1951, 1952
Contributor(s): Cinecraft, Inc. (Production company), Pennzoil Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Correspondence between Fuller & Smith & Ross advertising Director, Charles Hutaff and Ray Culley in which Hutaff requests animated, singing television film commercials to be created for the Pennzoil company. Also includes the scripts for these potential television commercial productions.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_13
Collection: Cinecraft Productions Films

Title: Dust-Stop Air Filters 1951 television commercial scripts
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Scripts for a series of six television commercials numbered three through five and eight through ten. The scripts persuade viewers to replace their old air filters with Owens Corning Dust-Stop Air Filters for a clean and comfortable home.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_01
Collection: Cinecraft Productions Films

Title: The Glory Hole preliminary script
Date(s): 1946, 1947
Contributor(s): Cinecraft, Inc. (Production company), Fostoria Glass Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a film production in which fictional teenagers Mary Lee and Joe learn about crystal glassware. They visit a glass manufacturing plant where they see how glass is shaped, how it is refined and polished, and how patterns are etched into the surface. Then they visit a crystal glassware saleswoman to learn about the different inspections of glassware necessary for selecting pieces to purchase. Includes notes and suggestions on the film both typed and handwritten.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_07_10
Collection: Cinecraft Productions Films

Title: How to Sell the Westinghouse Waste-Away productions script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide training film teaching sales personnel to demonstrate and sell the Westinghouse Waste-Away garbage disposal system. In the script, a salesman discusses the product with a prospect. He mentions its easy installation, demonstrates how to work the disposal, lets the prospect try the disposal, and answers all the prospect’s questions about the device. Next, the script includes a review and discussion of these necessary sales steps and provides strategies for closing.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_04
Collection: Cinecraft Productions Films

Title: Pennzoil Series 2 television commercial scripts
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Pennzoil Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes scripts for a series of two television commercials advertising Pennzoil motor oil with animated cartoons and songs.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_09
Collection: Cinecraft Productions Films

Title: Blowing Wool Home Insulation television commercial scripts September 1951
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes scripts for a series of five television commercials numbered three through seven. Each script advertises Owens-Corning Fiberglas Home Insulation by describing how the insulation will provide users with a more comfortable and cost-efficient home.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_13_02
Collection: Cinecraft Productions Films

Title: Closing the Sale production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sales training film production which teaches Owens-Corning salespeople to successfully close a sale. The script calls for the salesperson to integrate product demonstrations into the pitch and to present the final sales presentation to all adults in the household. It also discusses best practices for quoting costs and being persistant with resistant prospects.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_12_22
Collection: Cinecraft Productions Films

Title: Approach Calls production script
Date(s): 1951
Contributor(s): Cinecraft, Inc. (Production company), Owens-Corning Fiberglass Corporation (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sales training film production instructing Owens-Corning salespeople how to make at-home sales calls. The script focuses on how the salesperson should initiate a house-call and it includes techniques for communicating with housewives who are presumed to be the primary customers.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_12_21
Collection: Cinecraft Productions Films

Title: Specialized for V-Belts production materials
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Dayton Rubber Manufacturing Company (Sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes scripts for two film productions. The first, 'Specialized for V-Belts,' describes the function, uses, and characteristics of V-belts. The second, 'Specialized for Rollers,' tells the story of a fictional printer whose stresses and ailments are solved by the assistance of Dayton Rubber Company salesmen and their rubber printing rollers. Also includes a letter to the Fuller & Smith & Ross advertising agency containing directions for script edits and a proposal for the film, ...
Show moreIncludes scripts for two film productions. The first, 'Specialized for V-Belts,' describes the function, uses, and characteristics of V-belts. The second, 'Specialized for Rollers,' tells the story of a fictional printer whose stresses and ailments are solved by the assistance of Dayton Rubber Company salesmen and their rubber printing rollers. Also includes a letter to the Fuller & Smith & Ross advertising agency containing directions for script edits and a proposal for the film, 'Specialized for V-Belts.'
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Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_12
Collection: Cinecraft Productions Films

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