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Title: The Talking Hoist production stills
Date(s): 1948
Contributor(s): Cinecraft Productions, Inc. (Production company), Yale & Towne Manufacturing Company (sponsor)
Description: Depicts the production crew on set. Pictured from left to right are Paul Culley, Frank Benish, Robert Welchans, Harry Horrocks, and Ray Culley.
Collection ID: Cinecraft Production films (Accession 2019.227)
Hagley ID: AVD_2019227_22_23_01
Collection: Cinecraft Productions Films

Title: An Afternoon with Cinecraft: Past and Present [transcript], Remembering How It All Began
Date(s): 1999-12-17
Contributor(s): Culley, Paul (interviewee), Haviland, Robert E., 1914-2003 (interviewee), McCormick, Neil (interviewee), Haviland, Jim (James R.) (interviewer), Cinecraft, Inc. (originator)
Description: In this two-part interview, Paul Culley and Bob Haviland discuss their experiences at Cinecraft Production in Cleveland Ohio. Culley, the company's former owner, and Haviland, the former executive producer, discuss the company's start and its founder Ray Culley. (Ray Culley sold the company to his brother Paul in 1970). They discuss Ray Culley's time working in Hollywood and how he returned to Cleveland to found Cinecraft. Included in this part of the interview are recollections of Tri-State...
Show moreIn this two-part interview, Paul Culley and Bob Haviland discuss their experiences at Cinecraft Production in Cleveland Ohio. Culley, the company's former owner, and Haviland, the former executive producer, discuss the company's start and its founder Ray Culley. (Ray Culley sold the company to his brother Paul in 1970). They discuss Ray Culley's time working in Hollywood and how he returned to Cleveland to found Cinecraft. Included in this part of the interview are recollections of Tri-State Pictures, an industrial film company in Cleveland.

Bob Haviland recounts how he started as an industrial photographer and how he became involved in motion picture film making. His early career included work producing slide films for industrial training and education. The company he worked for bought Tri-State, and that is how he met Ray Culley and eventually starting work at Cinecraft sometime around 1950.

Paul Culley describes his start at Cinecraft working for his brother after returning from serving in the Second World War. Paul worked in the sound department, and he talks about the technical challenges of producing sound for motion picture films with a limited budget on 16mm film stock.

The interview then steers towards specific film projects, including The Spoilers (Supermarket Institute), Milestones of Motoring (Standard Oil of Ohio), The Ohio Story (Ohio Bell Telephone), Long Ships Passing (The Lake Carriers Association), Magnificat (Sisters of the Humility of Mary), and Where's Joe (steel industry). They also talk in detail about working with and producing TV commercials for Papa Barnard, the founder of Vita-Mix.

During discussions about specific jobs, Bob and Paul talk about the technical and logistical challenges of shooting and producing films. They also touch on some business aspects of industrial film productions, including hiring professional actors to appear on film. Among the Hollywood actors mentioned are Merv Griffin, Joe E. Brown, Reed Hadley, and Otto Kruger.

About three-quarters through the interview, Neil McCormick, the then-current Cinecraft co-owner joins the interview. This part of the discussion focuses primarily on the equipment and technical aspects of filmmaking and its evolution during the company's history. Bob Haviland details a job for U.S. Steel that involved using high-speed film to capture a steel cable's breaking. U.S. Steel used the footage to defend a lawsuit against the company.

Throughout the interview, the participants discuss the positive working conditions at Cinecraft and the professionalism among those who worked there. They also emphasize the creativity needed to produce compelling products for their clients.

The interview was conducted at the Cinecraft Studios on Franklin Blvd in Cleveland, Ohio, on December 17, 1999. Jim Haviland - Bob Haviland's grandson - conducted the interview.
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Collection ID: Culley family collection of Cinecraft Productions audiovisual materials (Accession 2018.201)
Hagley ID: AVD_2018201_01_23
Collection: Culley Family Cinecraft Productions Collection

Title: The Miracle on Mulberry Street production stills
Date(s): 1948
Contributor(s): Cinecraft Productions, Inc. (Production company), Seiberling Rubber Company (Akron, Ohio) (sponsor)
Description: Seiberling demonstrates for the fictional residents of Mulberry Street car tires that can withstand nails and punctures and reseal themselves. Includes views of the sets and production crew. Two aerial views of the Seiberling Company.
Collection ID: Cinecraft Production films (Accession 2019.227)
Hagley ID: AVD_2019227_35_02_01
Collection: Cinecraft Productions Films

Title: An Afternoon with Cinecraft: Past and Present, Remembering How It All Began
Date(s): 1999-12-17
Contributor(s): Culley, Paul (interviewee), Haviland, Robert E., 1914-2003 (interviewee), McCormick, Neil (interviewee), Haviland, Jim (James R.) (interviewer), Cinecraft, Inc. (originator)
Description: In this two-part interview, Paul Culley and Bob Haviland discuss their experiences at Cinecraft Production in Cleveland Ohio. Culley, the company's former owner, and Haviland, the former executive producer, discuss the company's start and its founder Ray Culley. (Ray Culley sold the company to his brother Paul in 1970). They discuss Ray Culley's time working in Hollywood and how he returned to Cleveland to found Cinecraft. Included in this part of the interview are recollections of Tri-State...
Show moreIn this two-part interview, Paul Culley and Bob Haviland discuss their experiences at Cinecraft Production in Cleveland Ohio. Culley, the company's former owner, and Haviland, the former executive producer, discuss the company's start and its founder Ray Culley. (Ray Culley sold the company to his brother Paul in 1970). They discuss Ray Culley's time working in Hollywood and how he returned to Cleveland to found Cinecraft. Included in this part of the interview are recollections of Tri-State Pictures, an industrial film company in Cleveland.

Bob Haviland recounts how he started as an industrial photographer and how he became involved in motion picture film making. His early career included work producing slide films for industrial training and education. The company he worked for bought Tri-State, and that is how he met Ray Culley and eventually starting work at Cinecraft sometime around 1950.

Paul Culley describes his start at Cinecraft working for his brother after returning from serving in the Second World War. Paul worked in the sound department, and he talks about the technical challenges of producing sound for motion picture films with a limited budget on 16mm film stock.

The interview then steers towards specific film projects, including The Spoilers (Supermarket Institute), Milestones of Motoring (Standard Oil of Ohio), The Ohio Story (Ohio Bell Telephone), Long Ships Passing (The Lake Carriers Association), Magnificat (Sisters of the Humility of Mary), and Where's Joe (steel industry). They also talk in detail about working with and producing TV commercials for Papa Barnard, the founder of Vita-Mix.

During discussions about specific jobs, Bob and Paul talk about the technical and logistical challenges of shooting and producing films. They also touch on some business aspects of industrial film productions, including hiring professional actors to appear on film. Among the Hollywood actors mentioned are Merv Griffin, Joe E. Brown, Reed Hadley, and Otto Kruger.

About three-quarters through the interview, Neil McCormick, the then-current Cinecraft co-owner joins the interview. This part of the discussion focuses primarily on the equipment and technical aspects of filmmaking and its evolution during the company's history. Bob Haviland details a job for U.S. Steel that involved using high-speed film to capture a steel cable's breaking. U.S. Steel used the footage to defend a lawsuit against the company.

Throughout the interview, the participants discuss the positive working conditions at Cinecraft and the professionalism among those who worked there. They also emphasize the creativity needed to produce compelling products for their clients.

The interview was conducted at the Cinecraft Studios on Franklin Blvd in Cleveland, Ohio, on December 17, 1999. Jim Haviland - Bob Haviland's grandson - conducted the interview.
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Collection ID: Culley family collection of Cinecraft Productions audiovisual materials (Accession 2018.201)
Hagley ID: AVD_2018201_History_of_Cinecraft_combined
Collection: Culley Family Cinecraft Productions Collection, Cinecraft Oral Histories

Title: Cinecraft, Inc. muti-camera filming technique demonstration
Date(s): 1966
Contributor(s): Cinecraft, Inc. (Sponsor), Cinecraft, Inc. (Production company), Evans, Robley (Onscreen presenter)
Description: Robley Evans presents Cinecraft's technique of using multiple cameras, also known as Cinescope, to film commercial and other sponsored programs. Evans demonstrates how three cameras are positioned in the studio so they capture three separate angles of a scene. He also highlights the camera dolly system, teleprompter, microphones, control room, and more.
Collection ID: Cinecraft Productions films (Accession 2019.227)
Hagley ID: FILM_2019227_FC387_07
Collection: Cinecraft Productions Films

Title: Your Future in Trees production materials
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Davey Tree Expert Company (Kent, Ohio) (sponsor)
Description: This script for a full color motion picture begins by describing different tree species and their significance in daily life. The production emphasizes trees' need for maintenance including pruning, spraying, disease control, bracing, and surgery - all specialties of Davey Tree Experts. The production then follows a fictional character, Bill Smith, through his training to become a Davey Tree Expert. He learns skills such as routine care for trees and tree-climbing safety.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_11
Collection: Cinecraft Productions Films

Title: An Invitation to Enjoyment production script
Date(s): 1949
Contributor(s): Cinecraft Productions, Inc. (Production company), Muskingum Watershed Conservancy District (Ohio) (sponsor)
Description: A narration script for a motion picture production which introduces the Muskingum Watershed Conservancy District. Discusses the conservancy's function for wildlife conservation and opportunity for community recreation. Describes the dams, farming, lakes, and other places of interest in the district, and invites the community to enjoy the public land for recreation.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_11_13
Collection: Cinecraft Productions Films

Title: For Ever and Ever production materials
Date(s): 1944
Contributor(s): Cinecraft, Inc. (Producer), Institute of Makers of Explosives (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: Includes scripts for three motion picture productions, "For Ever and Ever", "Tommy's Temptation", and "The One-Legged P-48" intended to teach young children to avoid playing with blasting caps. Includes correspondence between Ray Culley and Reed Drummond from Fuller, Smith, & Ross, Inc. and a memorandum that lists information about blasting caps. The included report contains data about children injured from blasting caps in 1944. The flyer and poster are both informational depictions showing...
Show moreIncludes scripts for three motion picture productions, "For Ever and Ever", "Tommy's Temptation", and "The One-Legged P-48" intended to teach young children to avoid playing with blasting caps. Includes correspondence between Ray Culley and Reed Drummond from Fuller, Smith, & Ross, Inc. and a memorandum that lists information about blasting caps. The included report contains data about children injured from blasting caps in 1944. The flyer and poster are both informational depictions showing why blasting caps should not be played with by children.
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Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_10_02
Collection: Cinecraft Productions Films

Title: Sew Up That Sale production script
Date(s): 1950
Contributor(s): Cinecraft, Inc. (Production company), Domestic Sewing Machine Co. (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: This script for a training film production describes a fictional scenario in which a Domestic Sewing Machine salesman recites a variety of selling points to persuade a prospective buyer. An amateur salesman who is viewing the sales demonstration learns that he must become more familiar with the sewing machine in order to sell it.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_05_18
Collection: Cinecraft Productions Films

Title: The Talking Hoist production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Yale & Towne Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for film production for the Yale Load King wire rope electric hoist, presented by the Philadelphia Division of the Yale & Towne Manufacturing Company. In the script, the personified hoist with a talking puppet face of the "Yale Load King" explains the benefits of the product.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_23
Collection: Cinecraft Productions Films

Title: Welch's Grape Juice production proposal
Date(s): 1939
Contributor(s): Cinecraft Productions, Inc. (Production company), Welch's (sponsor)
Description: Includes a letter addressed to Mr. Llewellyn of Welch's Company from an unknown Cinecraft employee. The letter proposes a 20-25-minute all-color sound motion picture depicting the history and making of Welch's Grape Juice and includes a scene list of the potential film.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_18_10
Collection: Cinecraft Productions Films

Title: U.S. Navy Recruit Training production proposal
Date(s): 1943
Contributor(s): Cinecraft Productions, Inc. (Production company), United States. Navy Department (sponsor), Hall, Theodore (Author)
Description: Includes a letter written from Theodore Hall to Ray Culley regarding submission of the script to the Navy. Also includes an outline statement for the six-part film series and the film treatment for part one. In part one, the importance of the Navy uniform is impressed upon new troops through dialogue between a Navy Chief and his officers.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_17_05
Collection: Cinecraft Productions Films

Title: It Happened in the Kitchen production script
Date(s): 1950
Contributor(s): Cinecraft, Inc. (Production company), Modern Kitchen Bureau (sponsor)
Description: A script for a motion picture production which described the importance of the modern kitchen and how modernizing can benefit the average American. In the script, a fictional couple is shown various kitchen remodels and how they too can afford a new kitchen.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_23_14
Collection: Cinecraft Productions Films

Title: Demonstrate to Sell... Rings the Bell! production script
Date(s): 1951
Contributor(s): Cinecraft Productions, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), DeWitt, John (Author)
Description: The script is written for a film production geared towards an audience of Westinghouse Electric Appliance Salesmen. The script assures Westinghouse salesmen that washers and dryers will be easily sold when their capabilties are demonstrated. A fictional dealer walks through three types of demonstrations with his bookkeeper, Bessie, acting as a prospect buyer.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_21_07
Collection: Cinecraft Productions Films

Title: The Advertising Investment production script
Date(s): 1948
Contributor(s): Cinecraft Productions, Inc. (Production company), Aluminum Company of America (sponsor), Jones, Thomas C. (Narrator)
Description: This script for a sound slide film production is written from the perspective of an ALCOA member of the Sales Department Advertising Committee, Tom Jones. Jones describes the history of the company's advertising committee, it's purpose, and how the committee performs market analysis in order to successfully advertise the company's products.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_01_14
Collection: Cinecraft Productions Films

Title: The Romance of Iron and Steel production script
Date(s): 1939
Contributor(s): Cinecraft Productions, Inc. (Production company), American Rolling Mill Company (sponsor), Verity, George M. (Associated name)
Description: This script for a film production describes how innovations such as stainless steel and Ingot Iron were developed at the American Rolling Mill Company and follows the complete process of turning iron ore into steel.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_01_18
Collection: Cinecraft Productions Films

Title: U.S. Steel Congratulations production script
Date(s): 1981
Contributor(s): Cinecraft Productions, Inc. (Production company), United States Steel Corporation (sponsor), Editorial, Inc. (Author)
Description: A script for a video production themed upon a newly hired U.S. Steel employee receiving congratulations. The script includes the process of steel production, the industry's national history, and employee benefits of working for the corporation.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_18_04
Collection: Cinecraft Productions Films

Title: Food for Thought production script
Date(s): 1944
Contributor(s): Cinecraft, Inc. (Production company), Stouffer's (Firm) (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: The final shooting script for a full-color sound slide film for Stouffer's Restaurant. The script tells the story of an elderly couple who have a delightful meal at the Stouffer's restaurant, and of three women who find meaningful careers through the restaurant. Through these characters’ stories, different Stouffer's employee roles are highlighted, and each position is demonstrated to be equally important to the function of the restaurant.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_16_23
Collection: Cinecraft Productions Films

Title: How a Good Refrigerator is Built production script
Date(s): 1947
Contributor(s): Cinecraft Productions, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor)
Description: A script for a film production in which a Westinghouse Electrical Company Engineer describes the comprehensive process of manufacturing refrigerators.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_06
Collection: Cinecraft Productions Films

Title: A Day in the Life of a Salesman production script
Date(s): 1949
Contributor(s): Cinecraft, Inc. (Production company), American Greetings Corporation (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film production with a prologue. The prologue includes a statement of the purpose of the film and a forward written by the advertising agency. The production follows the typical daily activities of an American Greetings card salesman. The narrator and salesman banter to discuss and streamline his sales process.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_02_04
Collection: Cinecraft Productions Films

Title: Introduction to Kitchen Planning production script
Date(s): 1952
Contributor(s): Cinecraft Productions, Inc. (Production company), Republic Steel Corporation (sponsor), Storcraft Incorporated (Author)
Description: This shooting script for a film production is written to train Republic Steel employees to plan kitchens for customers. The script reviews the different types of kitchen layouts, standard procedures for kitchen planning, and the necessary questions to ask a customer.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_14_04
Collection: Cinecraft Productions Films

Title: Decision to Expand production script
Date(s): 1952
Contributor(s): Cinecraft Productions, Inc. (Production company), Republic Steel Corporation (sponsor), Storcraft Incorporated (Author)
Description: A script for a film production in which the narrator describes Republic Steel's intentions to spend 75 million dollars to expand their steel production. The narrator investigates the steel capacity gained from the expansion and learns that the decision for expansion is due to an increased demand for steel.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_14_03
Collection: Cinecraft Productions Films

Title: Building an Advertising Program production script
Date(s): 1948
Contributor(s): Cinecraft Productions, Inc. (Production company), Aluminum Company of America (sponsor)
Description: This script for a sound slide film production outlines the practical considerations of public relations and the processes by which the Aluminum Company of America (ALCOA) advertising department conducts their marketing. In particular, the script discusses how trade magazines are effective in disseminating company advertisements. It also provides quantitative data proving the efficacy of the ALCOA advertising program.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_01_11
Collection: Cinecraft Productions Films

Title: I've Got a Story production script
Date(s): 1953
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sales film production featuring a salesman who shows all the various spaces for food in the new Westinghouse refrigerator to a prospective buyer. The script also contains an animation sequence which explains how custom temperature settings are used to keep food cold throughout the refrigerator. Includes a handwritten score of the melody for a Westinghouse jingle.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_05
Collection: Cinecraft Productions Films

Title: Coolers for Coca-Cola production script
Date(s): 1945
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Coca-Cola Company (Associated name)
Description: This script for a film production reviews the technical aspects of coolers including how a cooler removes heat from the air and stays cold.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_19_01
Collection: Cinecraft Productions Films

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