Search Results

Title: I've Got A Story
Date(s): 1950~, 1950
Contributor(s): Westinghouse Electric & Manufacturing Company (sponsor), Cinecraft Productions, Inc. (production company)
Description: Sales film explaining all the food that can fit in various spaces in the new Westinghouse refrigerator. Includes animation explaining how cold is used to keep things cold throughout the refrigerator.
Collection ID: Culley Family Cinecraft Productions Collection (Accession 2018.201)
Hagley ID: FILM_2018201_FC20
Collection: Culley Family Cinecraft Productions Collection

Title: May Utilidor refrigerator display
Date(s): 1934-09-25
Contributor(s): Electrical Association of New York (associated name), May Radio & Refrigeration Corp. (associated name)
Collection ID: National Electrical and Radio Exposition album (Accession 2015.289)
Hagley ID: AVD_2015289_037
Collection: National Electrical and Radio Exposition album

Title: Crosley Distributing Corp. display
Date(s): 1934-09-25
Contributor(s): Electrical Association of New York (associated name), Crosley Distributing Corp. (New York, N.Y.) (associated name)
Collection ID: National Electrical and Radio Exposition album (Accession 2015.289)
Hagley ID: AVD_2015289_043
Collection: National Electrical and Radio Exposition album

Title: Leonard Refrigerators display
Date(s): 1934-09-25
Contributor(s): Electrical Association of New York (associated name), Leonard Company (Grand Rapids, Mich.) (associated name)
Collection ID: National Electrical and Radio Exposition album (Accession 2015.289)
Hagley ID: AVD_2015289_010
Collection: National Electrical and Radio Exposition album

Title: Kelvinator refrigerators display
Date(s): 1934-09-25
Contributor(s): Electrical Association of New York (associated name), Kelvinator Corporation (Detroit, Mich.) (associated name)
Collection ID: National Electrical and Radio Exposition album (Accession 2015.289)
Hagley ID: AVD_2015289_007
Collection: National Electrical and Radio Exposition album

Title: Norge Rollator Refrigeration display
Date(s): 1934-09-25
Contributor(s): Electrical Association of New York (associated name), Norge Appliance Company (associated name)
Collection ID: National Electrical and Radio Exposition album (Accession 2015.289)
Hagley ID: AVD_2015289_008
Collection: National Electrical and Radio Exposition album

Title: What's the Answer?
Date(s): 1951
Contributor(s): Westinghouse Electric & Manufacturing Company (Sponsor), Cinecraft, Inc. (Production company), Yoxsimer, O.H. (Orland Hale), 1907-1986 (Onscreen presenter), Kalischer, Milton T., 1903-1990 (Onscreen presenter)
Description: Two Westinghouse employees present a Westinghouse refrigerator and speak to its automatic defrost capabilities and overall quality. Featuring O.H. Yoxsimer, Refrigeration Cabinet Engineer, and Milton Kalischer, Manager of the Electric Appliance Engineering Department.
Collection ID: Cinecraft Productions films (Accession 2019.227)
Hagley ID: FILM_2019227_FC073
Collection: Cinecraft Productions Films

Title: How a Good Refrigerator is Built production script
Date(s): 1947
Contributor(s): Cinecraft Productions, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor)
Description: A script for a film production in which a Westinghouse Electrical Company Engineer describes the comprehensive process of manufacturing refrigerators.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_06
Collection: Cinecraft Productions Films

Title: I've Got a Story production script
Date(s): 1953
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sales film production featuring a salesman who shows all the various spaces for food in the new Westinghouse refrigerator to a prospective buyer. The script also contains an animation sequence which explains how custom temperature settings are used to keep food cold throughout the refrigerator. Includes a handwritten score of the melody for a Westinghouse jingle.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_05
Collection: Cinecraft Productions Films

Title: Coolers for Coca-Cola production script
Date(s): 1945
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Coca-Cola Company (Associated name)
Description: This script for a film production reviews the technical aspects of coolers including how a cooler removes heat from the air and stays cold.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_19_01
Collection: Cinecraft Productions Films

Title: How to Demonstrate the Westinghouse MF-7 Fridge production script
Date(s): 1947
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor)
Description: A script for a sound slide training film. Fictional salesmen practice pitching the Westinghouse MF-7 refrigerator and give each other feedback. They focus on the storage space of the refrigerator, what can fit inside its specialized compartments, and how it can save time spent grocery shopping by preserving more food for longer periods of time.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_07
Collection: Cinecraft Productions Films

Title: Sell to Her Measure production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor)
Description: A script for a sound slide training film production in which a fictional Westinghouse salesman receives tips on selling Westinghouse refrigerators. He is instructed to identify the needs of the prospect by asking key questions. This will allow him to pinpoint the best refrigerator to pitch and what aspects of the refrigerator to focus on. At last, the salesman successfully makes a sale after learning the new sales technique.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_20_13
Collection: Cinecraft Productions Films

Title: Where Can I Get a Drink of Water? production script
Date(s): 1945
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film production advertising the Westinghouse Electric Water Cooler. The production introduces the importance of hydration and universal need for drinking water. Then, describes how Westinghouse Water Coolers offer the best solution to drinking water availability through their ergonomic and trouble-free operation. Includes a technical outline of the way water coolers operate, a description of the many Westinghouse water cooler models and their features, and...
Show moreA script for a sound slide film production advertising the Westinghouse Electric Water Cooler. The production introduces the importance of hydration and universal need for drinking water. Then, describes how Westinghouse Water Coolers offer the best solution to drinking water availability through their ergonomic and trouble-free operation. Includes a technical outline of the way water coolers operate, a description of the many Westinghouse water cooler models and their features, and instructions for how to sell the water coolers to prospective buyers.
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Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_19_03
Collection: Cinecraft Productions Films

Title: Life Begins at Fifty production script
Date(s): 1945
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film production advertising the Westinghouse Electric Milk Cooler. Bacteria is prone to grow in milk when it reaches over fifty degrees Fahrenheit. The script describes how electric milk cooling by Westinghouse is the solution to avoiding bacterial growth for dairy farmers. Includes customer testimonies and a description of the available cooler models and how they work. Then, the narrator interviews a fictional Westinghouse Milk Cooler salesman, Jed, who shows the...
Show moreA script for a sound slide film production advertising the Westinghouse Electric Milk Cooler. Bacteria is prone to grow in milk when it reaches over fifty degrees Fahrenheit. The script describes how electric milk cooling by Westinghouse is the solution to avoiding bacterial growth for dairy farmers. Includes customer testimonies and a description of the available cooler models and how they work. Then, the narrator interviews a fictional Westinghouse Milk Cooler salesman, Jed, who shows the audience how he sells the coolers to local dairy farmers.
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Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_19_04
Collection: Cinecraft Productions Films

Title: Hidden Value production script
Date(s): 1950
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (Sponsor)
Description: A script for a motion picture film production advertising Westinghouse refrigerators. The script first discusses the importance of electric refrigeration machinery for food preservation. Then, the production thoroughly describes the construction of Westinghouse refrigerators, highlighting its most innovative specifications. The script underscores the appliance's cleanliness, design, and craftsmanship.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_23_28
Collection: Cinecraft Productions Films

Title: Automatic Defrosting - Facts and Fiction production script
Date(s): 1952
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (Sponsor)
Description: A script for a film production advertising the Automatic Defrosting feature of Westinghouse Refrigerators. In the production, the host analyzes anti-frost claims made by competitive products and investigates their accuracy. The host finds inaccuracies and shortcomings with four different products before proving how Westinghouse refrigerators are as frost-free as advertised.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_08
Collection: Cinecraft Productions Films

Title: Plenty Plus! production script
Date(s): 1948
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (Sponsor)
Description: A script for a training film production intended to prepare Westinghouse sales staff to sell the 1948 Plenty Plus line of refrigerators. In the production, a woman named Mrs. Jones is seeking a new refrigeration option. A Westinghouse salesman, Charlie, introduces her to a model from the Plenty Plus line of refrigerators perfectly suited to her needs. Charlie and the narrator then review his sale to discuss proper sales techniques.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_22_16
Collection: Cinecraft Productions Films

Title: Westinghouse Refrigerators production materials
Date(s): 1952
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (Sponsor)
Description: Pages contain notes and sketches for each scene of a film production. The production explains which qualities set Westinghouse refrigerators apart from competitive brands such as precise temperature control and automatic defrosting.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_21_17
Collection: Cinecraft Productions Films

Title: Philco Refrigerator television commercial scripts
Date(s): 1950
Contributor(s): Cinecraft, Inc. (Production company), Philco Corporation (Sponsor), Gerst Advertising Agency Gerst, Sylvester & Walsh Advertising Agency (Associated name)
Description: Includes scripts for a series of television commercials advertising Philco brand refrigerators for sale at Atlas dealerships. The commercials highlight the refrigerator's \"Quick Chiller\" freezer, the adjustable shelves, advanced temperature control system, and other significant qualities of the appliances.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_03_03
Collection: Cinecraft Productions Films

Title: Alice in Philcoland coloring book
Date(s): 1949
Contributor(s): Philco Corporation (originator)
Collection ID: John Okolowicz collection of publications and advertising on radio and consumer electronics (Accession 2014.277)
Hagley ID: alice-in-philcoland
Collection: John Okolowicz collection of publications and advertising on radio and consumer electronics

Title: Westinghouse Coca-Cola Coolers production stills
Date(s): 1943
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Coca-Cola Company (associated name)
Description: A mechanic repairs a new cooler for Coca Cola. Then he delivers it to a convenience store shop.
Collection ID: Cinecraft Production films (Accession 2019.227)
Hagley ID: AVD_2019227_22_10_01
Collection: Cinecraft Productions Films

Title: Training Program for Coca-Cola Salesmen production script
Date(s): 1943
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Coca-Cola Company (Associated name)
Description: This script is written for a film production to address Coca Cola salesmen. Due to the Second World War, Westinghouse coolers and parts were no longer being manufactured. The script describes how the salesman can prevent mechanical failure in the coolers and how to identify and correct common causes of trouble in coolers.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_18_17
Collection: Cinecraft Productions Films

Title: Harold Perot Keen to William du Pont Sr., 1919-08-07
Date(s): 1919-08-07
Contributor(s): Du Pont, William, 1855-1928 (correspondent), Keen, Harold Perot (correspondent)
Description: Letter from Harold Perot Keen, treasurer of the Vacuum Refrigeration Company to William du Pont Sr. regarding payment of the company's bills. Letterhead notes William du Pont as the company's Vice President.
Collection ID: William du Pont papers (Accession 2317.I)
Hagley ID: 2317_69_001
Collection: William du Pont, Jr. papers

Title: The Temperature Control production script
Date(s): 1945
Contributor(s): Cinecraft, Inc. (Production company), Westinghouse Electric & Manufacturing Company (sponsor), Fuller & Smith & Ross, Inc. (Associated name)
Description: A script for a sound slide film describing the temperature control in Westinghouse Electric Refrigerators. An engineer gives an in-depth description of the technical mechanisms used to regulate temperature in the refrigerator including the bellows, rocker arm, switch mechanism, and control frame. Then a serviceman describes how to adjust the temperature and administer repairs to the temperature control system. Includes quizzes for the audience.
Collection ID: Cinecraft Productions films
Hagley ID: AVD_2019227_19_02
Collection: Cinecraft Productions Films

Title: Model U7P
Date(s): 1930
Contributor(s): Kelvinator Corporation (Detroit, Mich.) (originator)
Collection ID: Kelvinator Corporation electric refrigerators album (Accession 1997.229)
Hagley ID: AVD_1997229_003
Collection: Kelvinator Corporation electric refrigerators album

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